Are podcasts changing the way we listen, speak, and think? Research shows the answer is yes to all three.
A study published in the Journal of Organizational Behavior titled “Voices in Your Head: Psychological and Behavioral Consequences of Hearing Technology” found that when people listen to recordings of two people talking, They react in much the same way as when they themselves are having a conversation. Human decision-making process.
Headphones are key. “We found that headphones cause the following symptoms: “In-head localization, where you hear the speaker as if it were inside your head,” study co-author On Amir, a marketing professor at the Rady School of Business at the University of California, San Diego, said in a statement. “As a result, the listener…feels and acts more empathetically toward[the speaker]and is more likely to be persuaded.”
In one experiment conducted as part of the study, 1,310 adults were asked to listen to audio clippings of mothers and daughters talking about being homeless. Part of the group listened with headphones, and the rest with speakers. People using headphones reported feeling more empathy towards women and perceived them to be more genuine.
Another experiment in this series found that people who listened with headphones were more likely to retain and immerse themselves in what they heard, and more likely to discuss it with others.
Juliana Schroeder, associate professor of business administration at the University of California, Berkeley's Haas School of Management, said in a statement that organizations may consider this when designing training programs. That's how podcasts affect the way we listen.
When it comes to the way we speak, the more informal and intimate the tone, the stronger the quasi-social relationship we build with the podcast host, according to Plos One's Why People That's suggested in a 2022 study titled “Do You Listen: The Motivations and Consequences of Listening to Podcasts.” If you listen to such hosts often, you might notice similar intonations creeping into a person's speech, a phenomenon called socially mediated syntactic alignment.
The newspaper reported that people who listen to more podcasts a month report being more curious. It's certainly not clear whether curiosity leads them to podcasts or vice versa.
But on that note, another study that used magnetic resonance imaging (MRI) scans to scrutinize neurological responses to such content found that podcasts stimulate the imagination and stimulate several broad areas in the brain. It was found to irritate the area.
Feeling lethargic, sluggish, or in need of a pick-me-up? One solution may be to tune in.
Are podcasts changing the way we listen, speak, and think? Research shows the answer is yes to all three.
A study published in the Journal of Organizational Behavior titled “Voices in Your Head: Psychological and Behavioral Consequences of Hearing Technology” found that when people listen to recordings of two people talking, They react in much the same way as when they themselves are having a conversation. Human decision-making process.
Headphones are key. “We found that headphones create a phenomenon called intrahead localization, making it sound as if the speakers were inside your head,” said study co-author On Amir, a marketing professor at the Rady School at the University of California, San Diego. says. Management said in a statement: “As a result, the listener…feels and acts more empathetically toward[the speaker]and is more likely to be persuaded.”
In one experiment conducted as part of the study, 1,310 adults were asked to listen to audio clippings of mothers and daughters talking about being homeless. Part of the group listened with headphones, and the rest with speakers. People using headphones reported feeling more empathy towards women and perceived them to be more genuine.
Another experiment in this series found that people who listened with headphones were more likely to retain and immerse themselves in what they heard, and more likely to discuss it with others.
Juliana Schroeder, associate professor of business administration at the University of California, Berkeley's Haas School of Management, said in a statement that organizations may consider this when designing training programs. That's how podcasts affect the way we listen.
When it comes to the way we speak, the more informal and intimate the tone, the stronger the quasi-social relationship we build with the podcast host, according to Plos One's Why People That's suggested in a 2022 study titled “Do You Listen: The Motivations and Consequences of Listening to Podcasts.” If you listen to such hosts often, you might notice similar intonations creeping into a person's speech, a phenomenon called socially mediated syntactic alignment.
The newspaper reported that people who listen to more podcasts a month report being more curious. It's certainly not clear whether curiosity leads them to podcasts or vice versa.
But on that note, another study that used magnetic resonance imaging (MRI) scans to scrutinize neurological responses to such content found that podcasts stimulate the imagination and stimulate several broad areas in the brain. It was found to irritate the area.
Feeling lethargic, sluggish, or in need of a pick-me-up? One solution may be to tune in.
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