New figures show how listeners were consuming BBC audio content in the final quarter of 2023, as the changing audio market and the rise of digital listening continue to change listening habits.
BBC Sounds data shows that between October and December, an average of 4.86 million viewers watched BBC content each week on the platform, with peak weekly user numbers of 4.96 million. Christmas music has earned him a record 6.2 million plays for his music mixes on BBC Sounds, an increase of 32% on last year, and a record 231 million plays for his music mixes on On Demand radio and podcasts. Regeneration has taken place.
RAJAR figures for Q4 2023 show that people across the UK continue to value the BBC's live radio service, with 31.29 million people tuning in to each broadcaster's live broadcasts each week. , the share is 43.2%. Industry-wide numbers reflect changes in overall trends, including digital listening now at an all-time high of 42.8 million and how podcasts are reaching his record audience of 11.4 million. It is also supported.
Charlotte Moore, chief content officer at the BBC, said: 'Listeners choose to tune in to BBC Radio's great breakfast show for news, entertainment and company information, and wake up to BBC Radio every morning. “Radio 2 remains our biggest broadcaster and I congratulate Vernon Kay.” As the UK's most popular radio presenter, he inspired people across the country and raised over £6 million with his victory in the BBC Children in Need Ultra ULTRA marathon.
“There is fierce competition for people's time, and with the success of global streamers and digital listening reaching record levels, viewer habits are changing and they expect more choice and control over their content. We know that BBC Sounds continues to grow.''Viewers can now discover our on-demand programming whenever they want and enjoy a wide range of high-quality programs to suit their mood. Choose from BBC podcasts and music content. ”
RAJAR
According to RAJAR, BBC Radio 1 had 8.1 million listeners aged 10 and over, while Greg James' Radio 1 Breakfast Show (Monday to Friday) had 4.29 million listeners aged 10 and over.
BBC Radio 2 had 13.28 million listeners, of whom 6.56 million tuned in to The Zoe Ball Breakfast Show.
BBC Radio 3 had 1.78 million listeners.
BBC Radio 4 had 9.12 million listeners, 5.7 million of whom tuned in to The Today program (Monday to Saturday).
BBC Radio 5 Live reached 5.25 million listeners.
BBC Radio 6 Music had 2.52 million listeners.
BBC Radio 1Xtra has 718,000 listeners, BBC Radio 4 Extra has 1.46 million listeners, BBC Radio 5 Sports Extra has 1.55 million listeners and BBC Asia Network has 448,000 listeners. was.
The BBC World Service was watched by 1.07 million people, while BBC Nations Radio and UK local BBC radio had a combined audience of 6.99 million.
bbc sound
Christmas music helped BBC Sounds music mixes be played a staggering 6.2 million times, an increase of 32% on last year.
BBC Sounds continues its quarterly record, with 617 million plays across all radio, podcasts and music mix content on the platform from October to December 2023, thanks to listeners tuning in to Christmas music offers. reached the number of times.
On-demand radio and podcast plays were also recorded at 231 million.
- With a wide range of titles on offer from across the BBC, Christmas music was hugely popular with listeners over the Christmas period, with music mixes on BBC Sounds receiving 6.2 million plays this quarter, followed by This was followed by “The Sleeping Forecast,'' “Mindful Mix,'' and “Sounds of the 90s.'' Comes with a limited edition of Fern Cotton and Cillian Murphy.
- The top 10 most popular on-demand radio shows for all ages include listener favorites “Desert Island Discs,” “In Our Time,” “I'm Sorry I Haven't A Clue,” and “Life Changing.” Consisting exclusively of BBC Radio 4 programmes, including.
- Audio dramas proved to be a hit this quarter, with “The Archers,” “Drama on 4,” “Whodunnit” and “Lovecraft Investigations” all among the most listened to on-demand radio shows It's in the top 10.
- The most popular podcasts for all ages and listeners under 35 this quarter were Newscast and Uncanny, as well as You're Dead To Me, Just One Thing with Michael Mosley, Intrigue: Million Dollar Lover, and Limelight. was included in the list.
- The BBC's new flagship music podcast Sidetracked with Annie and Nick has one of the highest proportions of listeners aged under 35, along with popular sports titles such as new football show The Players Channel, Tailenders and Match Of The Day: Top Ten did.
- There were 222 million downloads of BBC podcasts worldwide during the quarter, with Global News Podcasts being the most popular on third-party platforms, followed by Newscasts.
LZ
