Whataburger's official account posted about their dilemma, but Texas fans did not take kindly to it.
DALLAS — As the Dallas Mavericks prepare to face the Oklahoma City Thunder in Game 2 of the second round of the playoffs on Thursday, most Texans are making their allegiances clear.
But Texas-based fast food chain Whataburger seems to be somewhat of a contradiction. The company posted its feelings on X (formerly known as Twitter) before Game 1, and the Texans responded strongly.
Mavericks and Thunder fans responded in the comments. Mavericks fans understandably felt betrayed by the burger joint, saying, “You broke our hearts” and “It's pathetic.” ah. One X user invited them to move their headquarters to Oklahoma.
Some fans called out other iconic Texas brands like HEB and said they would never betray Texas like Whataburger did.
Thunder and Mavs fans can agree on at least one thing this playoff season: Tweets were bad. But Thunder fans are angry because the company account did not congratulate Rookie of the Year Victor Wembaneyama, despite Whataburger professing loyalty to the team.
I think what a professional needs is a little recognition.
But some fans claim the gaffe goes deeper than the erroneous tweet and points to Whataburger's 2019 sale to a Chicago-based merchant banking company. Some fans even tried to imply that Whataburger's social media managers were tweeting about two teams in enemy territory, namely the Midwest.
Whataburger's official account initially defended itself by saying that it only sponsored both teams, saying, “We're literally just excited to watch the two teams we sponsor. We'll be fine.” . But on Thursday, they took a more self-deprecating approach to the controversy.