Listen to the official trailer now here
In celebration of International Women's Day, Hello Sunshine, a Candle Media company, and iHeartPodcasts, the #1 podcast publisher according to Podtrac, partner to launch an innovative new women-led service, 'The Bright Side' announced that it did. Audio projects that inspire listeners and make their morning routines fun. “The Bright Side,” which debuts March 25, is co-hosted by journalist, television host, and podcaster Daniel Robey and Emmy-nominated journalist, host, and producer Simone Boyce. A daily morning show-style podcast designed to inspire and educate. Empowering women as they tackle their daily lives. This new format brings together the Hello Sunshine community for daily entertainment, culture, wellness, fashion, books, and more. The announcement was made today during a conversation at the SXSW festival in Austin, Texas.
Reese Witherspoon will executive produce the Hello Sunshine podcast alongside Maureen Polo and Natalie Tulloch. Ali Perry and Conal Byrne from iHeartPodcasts.
“The Bright Side” is a funny, friendly, and intimate forum that approaches life with optimism. Committed to exploring the world through a female-centered lens, Robey and Boyce share fresh, nuanced, and playful perspectives on everything from pop culture to wellness to lifestyle and more. For 30 minutes each day, listeners join the hosts as they share the bright side of life with expert and celebrity guests.
“59% of female consumers agree that they want content that makes them feel happy, showing that audiences are focused on seeking positivity in their personal and digital lives. ” said Maureen Polo, Head of D2C. At Hello Sunshine. “Podcasting provides a level of thoughtful engagement that you really don't get with other types of media, which is why it's the perfect medium to launch 'The Bright Side.'” has been tracking the explosive growth of the podcast medium for some time now, seeing new audiences, formats, and genres every day, but with an unparalleled level of production, marketing, and We know iHeartPodcasts is the best partner when it comes to sales acumen. ”
Will Pearson, president of iHeartPodcasts, said: “Hello Sunshine is the perfect fit for this ambitious project, given its incredible sensitivity to cultural issues and trends, and its insightful and passionate fan base. We are partners.” “Podcasting has successfully reinvented several genres, from fiction to sports to health and wellness. It has also successfully reinvented several genres, from fiction to sports to health and wellness. It has also been popularized on TV, but still missing a format: the daily” We believe that we can also bring innovation to the idea of ”Morning Show.” In the podcast medium. We are excited to have Reese and her team at the creative helm and launch this show together. ”
“The Bright Side” is brought to you by iHeartPodcasts, home to more than 850 original podcasts with over 200 million downloads each month. iHeartPodcasts span categories from business, sports, spirituality, and technology to entertainment, family, comedy, true crime, and everything in between, making iHeart the world's largest publisher of podcast content.
Listen to “The Bright Side” starting March 25 on the iHeartRadio app and wherever you listen to podcasts. Listeners can listen to the official podcast trailer here.
Editor's note:
Embed your podcast audio player directly into your online articles and websites.
Download the show's cover art here.
About Hello Sunshine
Founded by Reese Witherspoon, Hello Sunshine puts women at the center of every story we create, celebrate and discover. Hello Sunshine tells stories across all platforms, from scripted and unscripted television, feature films, animated series, podcasts, audio storytelling and digital series, to shine a light on the plight of women today. Helping women chart a new path forward. Hello Sunshine is also home to the Leith Book Club. Rapidly growing in reach and influence, this community is driven by stories, authors, and meaningful connections with fellow members. Hello Sunshine is part of Candle Media, an independent, creator-friendly site featuring cutting-edge, high-quality, category-defining brands and franchises. By bringing together elite talent at the intersection of content, community and commerce, we can position leading entertainment businesses for accelerated and sustainable growth in today's markets and beyond. Candle is led by co-chairmen and co-CEOs Kevin Mayer and Tom Staggs, major entertainment executives, and is backed by investment funds from Blackstone's flagship private equity fund managed by his business. I am.
About iHeart Media Co., Ltd.
iHeartMedia (NASDAQ: IHRT) is America's #1 audio company, reaching 9 out of 10 Americans every month. It consists of three business groups.
2.5 billion monthly listeners, iHeartMedia Multiplatform Group It has more influence than any other media company in the United States. Our audio leadership position extends across multiple platforms, including more than 860 live broadcast stations in more than 160 markets across the United States. National sales organization. the company's live and virtual events business; It also includes Premiere Networks, the industry's largest network operation with Total Traffic and Weather Network (TTWN). BIN: Black Information Network is the first and only 24/7 national and local all-news audio service for the Black community. iHeartMedia also leads the audio industry in analytics, targeting, and attribution for marketing partners with his SmartAudio suite of data targeting and attribution products using data from a large consumer base. Masu.
of iHeartMedia Digital Audio Group This includes the company's fast-growing podcast business (iHeartMedia is the number one podcast publisher in terms of downloads, unique listeners, revenue and profits) and its 250+ platforms and 2,000+ Includes industry-leading iHeartRadio digital services available on your device. Company Digital Sites, Newsletters, Digital Services and Programs. The company's digital advertising technology company. We also have the audio industry's leading social media footprint.
Company's Audio and media services Reportable segments include Katz Media Group, the nation's largest media representation company, and RCS, the world's leading provider of broadcast and webcast software.
For more company information, please visit iHeartMedia.com.
This news content was composed by WebWire editorial staff. Links are allowed.
News release distribution and press release distribution service provided by WebWire.
